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Area - 5 147 sq. km
Population- 372 849
Average temperature - 13° C

Stara Zagora is situated in southern Bulgaria. The town was founded on the place of the former Roman settlement of Beroe.

It is one of the biggest towns in the country, with a population of 160,000 inhabitants. It is situated at the foot of Sredna Gora Mountain, 197 m above sea level. The climate of the town is temperate continental with average annual temperature +13° C. Stara Zagora region is rich in fertile land. It is a strategic crossroad between the East and the West, the North and the South. There are several beautiful parks encompassing the town, namely Ayazmoto, Borova Gora, Bedechka, Chadar Mogila.

In the vicinity of the town are the Stara Zagora mineral baths, a spa resort, covered with oak, hazel bush and planted pine forests. The warm water spring gives the opportunity for conducting healing and rehabilitation curative activity.

The rich cultural traditions and the spirit of the contemporary creators maintain an artistic atmosphere, which has always gone together with this town as old as its name.

Today Stara Zagora is one of the most modern contemporary towns of Bulgaria. It is an important industrial, cultural and education centre. There is a number of secondary schools, technical schools and specialized secondary schools, a lot of Research and Cultural Institutes. There is the Thracian University in Stara Zagora.

Stara Zagora is a prime tourist destination offering leafy boulevards, friendly people, lively sidewalk cafes, excellent local cuisine, opera, theater, galleries, interesting museums, Thracian Forum Ruins, a 940 acre park, shopping, swimming, boating, horseback riding, natural thermal hot springs, proximity to mountains for the photographer, hiker, hunter or fishing enthusiast and much, much more.

The city's life style offerings include museums, libraries, art galleries, a brass band, cinemas, sport stadiums, an equestrian training center, Roman ruins, and many lovely parks. Eternally green, the Ayazmoto Park dominates the northern section of the city with 939 acres of exotic trees, an astronomy observatory, a zoo, children's playgrounds, a sports complex and an open-air theater, where the National Festival of Gypsy Music and Songs is held each summer. It is a popular weekend gathering place.

Stara Zagora is a city with a wide range of culinary delights with offerings ranging from traditional Bulgarian mehana style food at restaurants such as Ralitza (featuring a wine list with 300 selections) and Chinara, to gourmet cuisine served at establishments such as Rasputin, Volga the Dedov Hotel and Tangra Hotel Restaurants.

Stara Zagora district offers many opportunities to foreign investors and partners. The district's location in Central South Bulgaria offers easy access to international trade routes, ideal for commerce.

Stara Zagora business community is extremely diverse. It includes coal mining, electrical power generation, metal processing, machine building, hydraulics, agriculture and food processing, textiles and other industries, all of which present potential opportunities for joint ventures with foreign companies.

Stara Zagora district is focused on attracting foreign partners and investors. The commitment is reflected by the strong support of the district government, the local governments and the business community as a whole. Foreign relations are an essential component of our future economic growth. Potential foreign partners will find a warm welcome and dedicated assistance to ease their integration into the community.

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