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Mid Europa Partners Buys Bulgaria ITV

Date: 10.10.2009

Mid Europa Partners has announced that it has purchased Bulgaria’s direct-to-home satellite pay TV operator Interactivni Tehnologii AD (ITV).

Mid Europa has not disclosed the financial details of the transaction that was announced on Friday but did say that it is part of them building on their portfolio in the region.

ITV provides pay TV service to some 80 000 subscribers in the capital Sofia and across the country, Dow Jones reported

"The acquisition of ITV secures a foothold in the Bulgarian pay TV market and is a follow-on acquisition that builds on our already established pay TV footprint across South Eastern Europe, in line with our investment strategy," said Stefan Tzvetkov, Associate Director of Mid Europa, who led the deal.

Mid Europa, which manages around EUR 3,2 B worth of funds, invests exclusively in Central and Eastern Europe.

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