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Strong Showing for Ad Effectiveness Awards in Bulgaria

Date: 22.05.2009

A total of 48 entries from 20 advertising agencies have been submitted for the second edition of Bulgaria marketing effectiveness EFFIE Awards.

The awards are the international benchmark for marketing communications effectiveness for both agencies and clients and are currently run in 39 countries around the world.

In Bulgaria the EFFIE awards were held for the first time in 2007 and are orgaznied by the Association of Advertising Agencies (AAA).

The number of entries is up by nine on last year's entries, the bigger part of which will run in the Goods and Services sections.

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